MY DESIGN PROCESS
Any successful product is created through the iterative process of researching, analyzing, ideating, designing and learning. It requires strong collaboration among the different team members and a solid understanding of the user’s problem. The key to a positive user experience is to constantly learn about the users, their environment and their goals and optimize the product based on these learnings (who, what, where, when and why). With design, it’s always better to fail fast and learn quickly.